How to Apply or Change PAYMENT MODEL Settings

What is the Player Payment Model?

The Player Payment Model tab is intended for our arbitrage businesses that would like to monetize their content and/or ads on the player level. When a publisher embeds a player tag with a payment model applied to it, all revenue generated by that player will be reflected and billable in our reporting systems.

 

Apply or Change a Payment Model

To apply or change a Payment model to your player, perform the following steps:

  1. Access the player wizard by editing an existing player or creating a new one.

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  2. Click on 'ADVANCED' and select the 'PLAYER SETTINGS' tab.

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  3. Under the 'PLAYER SETTINGS' tab, go to the 'PAYMENT MODEL' area and apply the relevant fields according to the following table:

    Field Name Description
    Publisher Payout

    Click on this field and select the required option from the drop down menu according to the following options:

    • Per Player Impression - Select this if there is a fixed fee on publisher payments for every thousand player impressions that run

    • Per Ad Start (Ad impression) - Select this if there is a fixed fee on publisher payments for every one thousand (1,000) ad starts that run.

      Note: Verify that the 'Media CPM' field is set to 0 and continue to enter a value for the publisher in the 'Publisher Amount' field (see below).

    • Revenue Share - Select this if there is a percentage on publisher payments of the total ad revenue.

      Note: Verify that the 'Media CPM' field is set to 0 and continue to enter a percentage for the publisher in the 'Publisher Amount' field (see below).
    CPM

    This field is displayed when either 'Per Player Impression' or 'Per Ad Start' payout options are selected. Enter a fixed media CPM cost the player requires to run. This field is used for reporting purposes to help estimate profitability as costs may vary over time.

    Note: This value sets the fee structure for the player to host on an external site.

    Note: Individually owned sites should set this value to 0.

    Note: The revenue received will be the monetization received from ads minus inventory costs for hosting the player on another site.

    Publisher Amount (%)

    This field is displayed if the 'Revenue share' option has been selected in the 'Publisher Payout' field.

    Enter the publisher's payable percentage(%) in this field from 0-100. When 'Per ad' is selected enter a value, and when 'Revenue share' is selected enter a percentage.



  4. Click on 'SAVE'. Your payment model is applied and saved to your player.
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