What is the Mobile Ad Autoplayer?
One of the most common video monetization models is to auto-play a 'pre-roll' advertisement before playing the actual video content in a player.
Mobile device operating systems (such as iOS & Android), prevent players from auto-playing videos by default, and therefore require user interaction to start the video playback (by 'Clicking' play).
This drawback prevents pre-roll ads from playing when viewing an embedded Player in a mobile device web browser.
The Mobile Ad Autoplayer solution allows you to deliver a special Ad (known as an 'Inline Ad'), that can auto-play instantly without requiring the viewer to click play on the mobile device.
Note: After viewing the Inline Ad, the viewer is required to click play to playback the content video.
- Currently supports the playback of only one (1) pre-roll advertisement opportunity.
- Supported only by our VAST engine (will not work with IMA SDK or IMA Engine).
- Player playback must be defined as 'Auto-play'.
- Supports plain media advertisements only! (will not work with VAST responses that have/use VPAID media).
Setting Up Mobile Ad Autoplay
To apply Mobile Ad Autoplay functionality to your player, perform the following stages: