When Should/Shouldn't I Setup a Company White Label with Affiliates?

When creating your account in the Platform, you can choose one of the following setups types:

  • Creating a single Company - known as a White Label only.

  • Creating a parent Company with (one or more) assigned child Companies - known as a White Label with Affiliates.

Note: A parent Company is always known as a White Label, while all child Companies are known as Affiliates.

 

 

Guiding Questions

One of the most common questions we deal with, is: "What setup type should you choose for your account?"
To help you choose the best option for your business, we have gathered the following four questions that will guide you through your business needs. 
Answering positively to at least one of the following questions, requires that your company be setup as a White Label with Affiliates.

Note: Please scroll beyond the diagram to learn the meaning and implications of each question.

 

 

 

 

What Does Each Question Mean?

Please refer to the following descriptions and examples to learn more about the implications of each one.

1. Do you want to apply a specific contracts to each group of videos?

The New Platform has the ability to enforce specific contract definitions on Company entities (one contract per company).

Setup Option Implications
White Label Company Only When you only have one White Label Company, you will only have the ability to apply a selected contract against your whole White Label Company.
White Label Company with Affiliate Companies When you have a White Label and Affiliate Companies setup, you will be able to apply different contracts against each of your Affiliate Companies separately. 




2. Do you want to apply different Ad targeting rules to each group of videos?

The New Platform has the ability to enforce Ad targeting definitions on Company entities (one targeting rule per company).

Setup Option Implications
White Label Company Only When you only have one White Label Company, you will only have the ability to apply a selected contract against your whole White Label Company. This means that your defined Ad targeting rule will apply to all the videos uploaded to your White Label Company.
White Label Company with Affiliate Companies When you have a White Label and Affiliate Companies setup, you will be able to apply different contracts against each of your Affiliate Companies separately. This means that you can define several Ad targeting rules and apply each one to a different Affiliate Company.

 



3. Do you only want specific users to have access (or be able to manage), specific groups of videos?

The New Platform has the ability to control user permissions in relation to a selected Company entity (a user can access/manage one company if required).

Setup Option Implications
White Label Company Only When you only have one White Label Company, all of users are assigned to it and access it's content according to permissions. Permissions cannot distinguish between videos uploaded or visible to that Company.Therefore any user that has access to videos under your company will see exactly the same as any other user that has access to videos. This means that you cannot restrict one type of videos from being displayed to a differnet user.
White Label Company with Affiliate Companies

When you have a White Label and Affiliate Companies setup, your users can be assigned to any of the companies separately. For example, Lets say I have two Affiliate companies under my White Label named 'Studio 1' and 'Studio 2'.

In addition, I have two users that each one is assigned to a different Affiliate company ('User 1' to 'Studio 1', and 'User 2' to 'Studio 2'). As each user is assigned to a different Company entity, I can control whether or not the will see the videos of the other Affiliate company.

 


4. Do you want to restrict or filter videos for specific players under you account?

The New Platform has the ability to control which videos/content are available for use with specific players under your company.

Setup Option Implications
White Label Company Only When you only have one White Label Company, all of your videos and players reside under this single account. This means that all videos can be played by any of your players.
White Label Company with Affiliate Companies

When you have a White Label and Affiliate Companies setup, your videos and players reside under each Affiliate Company. For example, Lets say I have two Affiliate companies under my White Label named 'Studio 1' and 'Studio 2'. Videos from 'Studio 1' can be played using players from the same company, but not by players in 'Studio 2' unless explicitly allowed using a Seller Rule (and object that controls content syndication and restrictions in the platform).

 

 

Conclusion

  • If you have answered positively to one or more of the questions, we recommend you create a White Label Company with Affiliates Companies.
  • If you have answered negatively to All of the questions, we recommend you create a White Label Company only.

 

Have more questions? Submit a request